| Vista | Rank | California | US | |
|---|---|---|---|---|
| Current population (2012) | 96,047 | 73rd | 38,041,430 | 313,914,040 | 
| Size in square miles | 18.7 | 151st | 155,779.2 | 3,531,905.4 | 
| Population density (people per sqmi) | 5,023.8 | 188th | 239.1 | 87.4 | 
| Vista | Rank | California | US | |
|---|---|---|---|---|
| Residents younger than 5 | 8.0% | 174th | 6.7% | 6.4% | 
| Residents younger than 18 | 26.7% | 264th | 24.3% | 23.5% | 
| Residents 65 or older | 9.2% | 440th | 12.1% | 13.7% | 
| Vista | Rank | California | US | |
|---|---|---|---|---|
| Residents with high school diploma (older than 25) | 74.6% | 458th | 80.8% | 85.4% | 
| Residents with college degree (older than 25) | 19.7% | 379th | 30.2% | 28.2% | 
| Vista | Rank | California | US | |
|---|---|---|---|---|
| Race - White | 63.5% | 330th | 73.7% | 77.9% | 
| Race - Black or African American | 3.3% | 234th | 6.6% | 13.1% | 
| Race - American Indian or Alaska Native | 1.2% | 167th | 1.7% | 1.2% | 
| Race - Asian | 4.2% | 373rd | 13.9% | 5.1% | 
| Race - Native Hawaiian or Other Pacific Islander | 0.7% | 77th | 0.5% | 0.2% | 
| Race - Two or More | 5.3% | 181st | 3.6% | 2.4% | 
| Race - Hispanic or Latino | 48.4% | 184th | 38.2% | 16.9% | 
| Race - White, not Hispanic or Latino | 40.8% | 375th | 39.4% | 63.0% | 
| Vista | Rank | California | US | |
|---|---|---|---|---|
| Female residents | 49.8% | 489th | 50.3% | 50.8% | 
| Foreign born residents | 26.2% | 236th | 27.2% | 12.8% | 
| Vista | Rank | California | US | |
|---|---|---|---|---|
| Housing units | 30,986 | 85th | 13,720,462 | 132,312,404 | 
| Units inside multi-unit buildings | 37.2% | 89th | 30.8% | 25.9% | 
| Households | 29,073 | 83rd | 12,433,172 | 114,761,359 | 
| Home ownership rate | 51.3% | 501st | 56.7% | 66.1% | 
| Home median value | $380,800 | 309th | $421,600 | $186,200 | 
| People per household | 3.1 | 252nd | 2.9 | 2.6 | 
| Vista | Rank | California | US | |
|---|---|---|---|---|
| Income per capita | $21,478 | 424th | $29,634 | $27,915 | 
| Income per household | $50,777 | 450th | $61,632 | $52,762 | 
| Income below poverty line | 14.8% | 242nd | 14.4% | 14.3% | 
| Vista | Rank | California | US | |
|---|---|---|---|---|
| Total businesses (including small businesses) | 7,884 | 88th | 3,425,510 | 27,092,908 | 
| Retail sales | $1,246,642 | 98th | $455,032,270 | $3,917,663,456 | 
| Retail sales per capita | $13,926 | 175th | $12,561 | $12,990 | 
| Retail accommodation and food service sales | $102,975 | 150th | $80,852,787 | $613,795,732 | 
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