| Watertown | Rank | Wisconsin | US | |
|---|---|---|---|---|
| Current population (2012) | 23,957 | 35th | 5,726,398 | 313,914,040 |
| Size in square miles | 12.1 | 48th | 54,157.8 | 3,531,905.4 |
| Population density (people per sqmi) | 1,970 | 53rd | 105 | 87.4 |
| Watertown | Rank | Wisconsin | US | |
|---|---|---|---|---|
| Residents younger than 5 | 7.1% | 37th | 6.1% | 6.4% |
| Residents younger than 18 | 25.7% | 39th | 23.0% | 23.5% |
| Residents 65 or older | 14.5% | 69th | 14.4% | 13.7% |
| Watertown | Rank | Wisconsin | US | |
|---|---|---|---|---|
| Residents with high school diploma (older than 25) | 87.6% | 119th | 89.8% | 85.4% |
| Residents with college degree (older than 25) | 21.0% | 104th | 26.0% | 28.2% |
| Watertown | Rank | Wisconsin | US | |
|---|---|---|---|---|
| Race - White | 94.0% | 60th | 88.2% | 77.9% |
| Race - Black or African American | 0.8% | 94th | 6.5% | 13.1% |
| Race - American Indian or Alaska Native | 0.3% | 106th | 1.1% | 1.2% |
| Race - Asian | 0.8% | 107th | 2.5% | 5.1% |
| Race - Native Hawaiian or Other Pacific Islander | 0.0% | 110th | 0.0% | 0.2% |
| Race - Two or More | 1.4% | 97th | 1.7% | 2.4% |
| Race - Hispanic or Latino | 7.3% | 26th | 6.2% | 16.9% |
| Race - White, not Hispanic or Latino | 89.8% | 83rd | 82.8% | 63.0% |
| Watertown | Rank | Wisconsin | US | |
|---|---|---|---|---|
| Female residents | 51.6% | 53rd | 50.4% | 50.8% |
| Foreign born residents | 3.6% | 78th | 4.6% | 12.8% |
| Watertown | Rank | Wisconsin | US | |
|---|---|---|---|---|
| Housing units | 9,745 | 33rd | 2,634,781 | 132,312,404 |
| Units inside multi-unit buildings | 29.5% | 81st | 25.4% | 25.9% |
| Households | 8,869 | 34th | 2,279,738 | 114,761,359 |
| Home ownership rate | 64.8% | 71st | 69.1% | 66.1% |
| Home median value | $164,500 | 71st | $169,700 | $186,200 |
| People per household | 2.6 | 28th | 2.4 | 2.6 |
| Watertown | Rank | Wisconsin | US | |
|---|---|---|---|---|
| Income per capita | $22,782 | 113th | $27,192 | $27,915 |
| Income per household | $51,495 | 83rd | $52,374 | $52,762 |
| Income below poverty line | 10.9% | 53rd | 12.0% | 14.3% |
| Watertown | Rank | Wisconsin | US | |
|---|---|---|---|---|
| Total businesses (including small businesses) | 1,721 | 38th | 433,797 | 27,092,908 |
| Retail sales | $303,860 | 48th | $72,283,321 | $3,917,663,456 |
| Retail sales per capita | $13,186 | 82nd | $12,904 | $12,990 |
| Retail accommodation and food service sales | $29,432 | 47th | $9,247,311 | $613,795,732 |
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